ARMSTRONG ADVISORY GROUP, INC
Long book
$1.49B
Q1 2026
Positions
958
Top-10 weight
62%
concentration
Last quarter
+9.2%
SPY +14.8%
Turnover
10%
of book per quarter
Strategy in plain words
auto-generated from filingsARMSTRONG ADVISORY GROUP, INC is a wealth-management firm allocating client money, running a $1.49B US long book across 958 positions.
The portfolio is concentrated: the top 10 names carry 62% of the portfolio. The book barely moves quarter to quarter — a patient, low-turnover holder. Current anchor positions: ISHARES CORE S&P 500 ETF, ISHARES 3-7 YEAR TREASURY BO, VANGUARD 0-3M T-BILL ETF, SCHWAB U.S. TIPS ETF, VANGUARD INFO TECH ETF.
Over the last 9 quarters its long book ran on average 1.1pp per quarter behind the S&P 500, beating the index in 4 of 9 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.
Implied long-book return vs S&P 500
methodology: positions priced quarterly, no shorts/options Fund long book S&P 500
Q1 2024
+2.0%
Q2 2024
+5.9%
Q3 2024
+0.7%
Q4 2024
-1.7%
Q1 2025
+7.1%
Q2 2025
+6.0%
Q3 2025
+2.7%
Q4 2025
-1.2%
Q1 2026
+9.2%
Sector allocation
Technology 31%
Consumer discretionary 15%
Industrials 13%
Financials 13%
Healthcare 8%
Utilities 7%
Energy 4%
Consumer staples 3%
Long book by quarter
What does ARMSTRONG ADVISORY own?
Q1 2026 13F| Company | Sector | Shares | Value | % of book | Change |
|---|---|---|---|---|---|
| AAPL APPLE INC | Technology | 77.0K | $19.5M | 1.3% | -4.6% |
| BRK/B BERKSHIRE HATHAWAY INC-CL B | Financials | 23.0K | $11.0M | 0.7% | -0.4% |
| MSFT MICROSOFT CORP | Technology | 27.5K | $10.2M | 0.7% | -0.7% |
| AMZN AMAZON.COM INC | Consumer discretionary | 35.3K | $7.4M | 0.5% | -0.5% |
| LLY ELI LILLY & CO | Healthcare | 6.8K | $6.2M | 0.4% | -17.6% |
| NVDA NVIDIA CORP | Technology | 30.4K | $5.3M | 0.4% | -0.3% |
| DE DEERE & CO | Industrials | 9.0K | $5.1M | 0.3% | -0.3% |
| TJX TJX COMPANIES INC | Consumer discretionary | 31.3K | $5.0M | 0.3% | 0.0% |
| CPRT COPART INC | Consumer discretionary | 124.4K | $4.1M | 0.3% | -7.0% |
| XOM EXXON MOBIL CORP | Energy | 21.4K | $3.6M | 0.2% | -5.8% |
| UPS UNITED PARCEL SERVICE-CL B | Industrials | 34.5K | $3.4M | 0.2% | -16.4% |
| KO COCA-COLA CO/THE | Consumer staples | 41.3K | $3.1M | 0.2% | -13.7% |
| ABBV ABBVIE INC | Healthcare | 9.3K | $2.0M | 0.1% | -1.6% |
| WM WASTE MANAGEMENT INC | Utilities | 8.4K | $1.9M | 0.1% | -1.2% |
| GOOGL ALPHABET INC-CL A | Technology | 6.1K | $1.7M | 0.1% | +2.6% |
| ORCL ORACLE CORP | Technology | 11.5K | $1.7M | 0.1% | -1.0% |
| VZ VERIZON COMMUNICATIONS INC | Communications | 32.7K | $1.6M | 0.1% | +7.2% |
| WMT WALMART INC | Consumer discretionary | 12.8K | $1.6M | 0.1% | -0.5% |
| GOOG ALPHABET INC-CL C | Technology | 5.3K | $1.5M | 0.1% | +1.7% |
| CAT CATERPILLAR INC | Industrials | 2.1K | $1.5M | 0.1% | +1.0% |
| JPM JPMORGAN CHASE & CO | Financials | 4.7K | $1.4M | 0.1% | -4.6% |
| BAC BANK OF AMERICA CORP | Financials | 28.3K | $1.4M | 0.1% | -0.4% |
| HD HOME DEPOT INC | Consumer discretionary | 4.0K | $1.3M | 0.1% | -0.4% |
| JNJ JOHNSON & JOHNSON | Healthcare | 5.3K | $1.3M | 0.1% | -3.0% |
| GE GENERAL ELECTRIC | Industrials | 3.9K | $1.1M | 0.1% | -5.6% |
| RTX RTX CORP | Industrials | 5.5K | $1.1M | 0.1% | +2.4% |
| COST COSTCO WHOLESALE CORP | Consumer discretionary | 1.1K | $1.1M | 0.1% | -10.2% |
| MCD MCDONALD'S CORP | Consumer discretionary | 3.4K | $1.0M | 0.1% | +2.6% |
| AEP AMERICAN ELECTRIC POWER | Utilities | 7.9K | $1.0M | 0.1% | -5.9% |
| GEV GE VERNOVA INC | Industrials | 1.2K | $1.0M | 0.1% | +10.8% |
| ED CONSOLIDATED EDISON INC | Utilities | 8.7K | $980K | 0.1% | 0.0% |
| CVX CHEVRON CORP | Energy | 4.7K | $967K | 0.1% | +3.8% |
| T AT&T INC | Communications | 32.8K | $951K | 0.1% | -9.9% |
| PG PROCTER & GAMBLE CO/THE | Other | 6.6K | $947K | 0.1% | -1.3% |
| HON HONEYWELL INTERNATIONAL INC | Industrials | 4.0K | $896K | 0.1% | Held |
| AVGO BROADCOM INC | Technology | 2.8K | $871K | 0.1% | +8.1% |
| CB CHUBB LTD | Financials | 2.6K | $850K | 0.1% | +1130.7% |
13F filing history
| Period | Form | Filed | Entries | Reported value | Flags | Source |
|---|---|---|---|---|---|---|
| Q1 2026 | 13F-HR | Apr 10, 2026 | 959 | $1.49B | canonical | SEC ↗ |
| Q4 2025 | 13F-HR | Jan 8, 2026 | 954 | $1.48B | canonical | SEC ↗ |
| Q3 2025 | 13F-HR | Oct 8, 2025 | 941 | $1.42B | canonical | SEC ↗ |
| Q2 2025 | 13F-HR | Jul 14, 2025 | 927 | $1.32B | canonical | SEC ↗ |
| Q1 2025 | 13F-HR | Apr 10, 2025 | 880 | $1.21B | canonical | SEC ↗ |
| Q4 2024 | 13F-HR | Jan 14, 2025 | 843 | $1.5M | canonical | SEC ↗ |
| Q3 2024 | 13F-HR | Oct 11, 2024 | 785 | $1.21B | canonical | SEC ↗ |
| Q2 2024 | 13F-HR | Jul 12, 2024 | 791 | $1.13B | canonical | SEC ↗ |
| Q1 2024 | 13F-HR | Apr 12, 2024 | 801 | $1.4M | canonical | SEC ↗ |