Blue Trust, Inc.

Wealth advisor Mechanical CIK 1856022
League rank
#2155
in Wealth advisor · #5363 overall
Long book
$8.74B
Q1 2026
Positions
2505
Top-10 weight
53%
concentration
Last quarter
+9.8%
SPY +14.8%
Turnover
15%
of book per quarter

Strategy in plain words

auto-generated from filings

Blue Trust, Inc. is a wealth-management firm allocating client money, running a $8.74B US long book across 2505 positions.

The portfolio is concentrated: the top 10 names carry 53% of the portfolio. Turnover is modest: positions are typically held for years. Current anchor positions: ISHARES 7-10 YEAR TREASURY B, ISHARES CORE S&P TOTAL U.S., ISHARES MSCI USA QUALITY FAC, VIDENT US EQTY STRAT ETF, VIDENT US BOND STRAT ETF.

Over the last 9 quarters its long book ran on average 1pp per quarter behind the S&P 500, beating the index in 3 of 9 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.

Implied long-book return vs S&P 500

methodology: positions priced quarterly, no shorts/options
Fund long book S&P 500
Q1 2024
+1.2%
Q2 2024
+6.4%
Q3 2024
-1.4%
Q4 2024
+0.4%
Q1 2025
+7.3%
Q2 2025
+5.5%
Q3 2025
+2.4%
Q4 2025
-0.7%
Q1 2026
+9.8%

Sector allocation

Technology
24%
Financials
17%
Healthcare
14%
Industrials
10%
Consumer staples
9%
Consumer discretionary
8%
Services media
5%
Other
4%

Long book by quarter

$7.10B
Q1 2024
$7.29B
Q2 2024
$7.66B
Q3 2024
$7.81B
Q4 2024
$7.80B
Q1 2025
$8.48B
Q2 2025
$8.91B
Q3 2025
$8.85B
Q4 2025
$8.74B
Q1 2026

What does Blue Trust, own?

Q1 2026 13F
CompanySectorSharesValue% of bookChange
LLY ELI LILLY & COHealthcare78.1K$71.8M0.8%-8.3%
KO COCA-COLA CO/THEConsumer staples906.3K$68.9M0.8%-3.5%
AAPL APPLE INCTechnology170.3K$43.2M0.5%-1.8%
MSFT MICROSOFT CORPTechnology114.8K$42.5M0.5%+9.2%
TPL TEXAS PACIFIC LAND CORPFinancials88.9K$42.2M0.5%+12.4%
NVDA NVIDIA CORPTechnology186.5K$32.5M0.4%+27.3%
GPN GLOBAL PAYMENTS INCServices media315.7K$21.2M0.2%-17.2%
AFL AFLAC INCFinancials179.8K$19.7M0.2%-9.2%
GOOGL ALPHABET INC-CL ATechnology61.6K$17.7M0.2%+45.8%
CAT CATERPILLAR INCIndustrials24.9K$17.6M0.2%-3.8%
XOM EXXON MOBIL CORPEnergy97.2K$16.5M0.2%+1.1%
AMZN AMAZON.COM INCConsumer discretionary73.9K$15.4M0.2%+4.0%
JNJ JOHNSON & JOHNSONHealthcare62.6K$15.3M0.2%-5.7%
BRK/B BERKSHIRE HATHAWAY INC-CL BFinancials29.0K$13.9M0.2%-2.7%
JPM JPMORGAN CHASE & COFinancials41.5K$12.2M0.1%-10.7%
AVGO BROADCOM INCTechnology36.3K$11.2M0.1%-3.9%
GOOG ALPHABET INC-CL CTechnology37.6K$10.8M0.1%+6.2%
PG PROCTER & GAMBLE CO/THEOther69.2K$10.0M0.1%-1.0%
HCA HCA HEALTHCARE INCHealthcare19.2K$9.1M0.1%-19.2%
ABBV ABBVIE INCHealthcare40.6K$8.8M0.1%-10.7%
HD HOME DEPOT INCConsumer discretionary26.6K$8.7M0.1%-3.2%
SO SOUTHERN CO/THEUtilities87.4K$8.4M0.1%-0.2%
META META PLATFORMS INC-CLASS ATechnology14.2K$8.1M0.1%-3.2%
WMT WALMART INCConsumer discretionary64.8K$8.0M0.1%-10.7%
CVX CHEVRON CORPEnergy37.3K$7.7M0.1%-8.8%
COST COSTCO WHOLESALE CORPConsumer discretionary7.1K$7.0M0.1%-3.1%
HON HONEYWELL INTERNATIONAL INCIndustrials28.9K$6.5M0.1%-8.4%
SHW SHERWIN-WILLIAMS CO/THEConsumer discretionary19.9K$6.4M0.1%+1096.3%
CBRE CBRE GROUP INC - AReal estate44.0K$6.0M0.1%-0.3%
MRK MERCK & CO. INC.Healthcare48.9K$5.9M0.1%+0.7%
CHD CHURCH & DWIGHT CO INCOther60.3K$5.6M0.1%Held
PEP PEPSICO INCConsumer staples36.0K$5.6M0.1%-12.7%
PNFP PINNACLE FINANCIAL PARTNERSFinancials64.8K$5.6M0.1%New
TCBX THIRD COAST BANCSHARES INCFinancials147.1K$5.6M0.1%Held
TSLA TESLA INCIndustrials14.1K$5.3M0.1%-1.7%
MCK MCKESSON CORPConsumer discretionary5.9K$5.1M0.1%+13.8%
TFC TRUIST FINANCIAL CORPFinancials111.2K$5.1M0.1%+12.1%
IBM INTL BUSINESS MACHINES CORPTechnology20.6K$5.0M0.1%-2.0%
LMT LOCKHEED MARTIN CORPIndustrials8.2K$4.9M0.1%-0.9%

13F filing history

PeriodFormFiledEntriesReported valueFlagsSource
Q1 202613F-HRApr 20, 20263880$8.74B canonicalSEC ↗
Q4 202513F-HRJan 16, 20264385$8.85B canonicalSEC ↗
Q3 202513F-HROct 16, 20253927$8.91B canonicalSEC ↗
Q2 202513F-HRJul 24, 20253786$8.48B canonicalSEC ↗
Q1 202513F-HRApr 21, 20254106$7.80B canonicalSEC ↗
Q4 202413F-HR/ARESTATEMENTJan 30, 20254306$7.81B canonicalSEC ↗
Q4 202413F-HRJan 22, 20255981$8.50B SEC ↗
Q3 202413F-HROct 17, 20245676$7.66B canonicalSEC ↗
Q2 202413F-HRJul 18, 20245175$7.29B canonicalSEC ↗
Q1 202413F-HRMay 1, 20243880$7.10B canonicalSEC ↗