Coyle Financial Counsel LLC
Long book
$472.8M
Q1 2026
Positions
113
Top-10 weight
72%
concentration
Last quarter
+12.3%
SPY +14.8%
Turnover
14%
of book per quarter
Strategy in plain words
auto-generated from filingsCoyle Financial Counsel LLC is a wealth-management firm allocating client money, running a $472.8M US long book across 113 positions.
The portfolio is concentrated: the top 10 names carry 72% of the portfolio. Turnover is modest: positions are typically held for years. Current anchor positions: ISHARES CORE S&P 500 ETF, VANGUARD FTSE DEVELOPED ETF, FIDELITY TOTAL BOND ETF, FREEDOM 100 EMEGING MRKT ETF, INVESCO QQQ TRUST SERIES 1.
Over the last 9 quarters its long book ran on average 0.4pp per quarter behind the S&P 500, beating the index in 3 of 9 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.
Implied long-book return vs S&P 500
methodology: positions priced quarterly, no shorts/options Fund long book S&P 500
Q1 2024
+1.8%
Q2 2024
+5.6%
Q3 2024
-1.3%
Q4 2024
-0.4%
Q1 2025
+9.1%
Q2 2025
+6.7%
Q3 2025
+3.9%
Q4 2025
-0.7%
Q1 2026
+12.3%
Sector allocation
Technology 40%
Industrials 16%
Consumer discretionary 14%
Financials 10%
Healthcare 5%
Services media 4%
Other 3%
Utilities 3%
Long book by quarter
What does Coyle Financial own?
Q1 2026 13F| Company | Sector | Shares | Value | % of book | Change |
|---|---|---|---|---|---|
| NVDA NVIDIA CORP | Technology | 32.4K | $5.7M | 1.2% | -1.5% |
| AAPL APPLE INC | Technology | 19.0K | $4.8M | 1.0% | +7.0% |
| AMZN AMAZON.COM INC | Consumer discretionary | 18.1K | $3.8M | 0.8% | +5.3% |
| MSFT MICROSOFT CORP | Technology | 9.0K | $3.3M | 0.7% | +8.4% |
| GOOG ALPHABET INC-CL C | Technology | 11.0K | $3.1M | 0.7% | +1.8% |
| GOOGL ALPHABET INC-CL A | Technology | 8.6K | $2.5M | 0.5% | +11.0% |
| CLH CLEAN HARBORS INC | Utilities | 7.6K | $2.2M | 0.5% | -7.4% |
| CRH CRH PLC | Industrials | 17.1K | $1.8M | 0.4% | -0.1% |
| ABBV ABBVIE INC | Healthcare | 7.7K | $1.7M | 0.4% | -4.2% |
| SGI SOMNIGROUP INTERNATIONAL INC | Other | 19.9K | $1.5M | 0.3% | -11.4% |
| AZO AUTOZONE INC | Consumer discretionary | 423 | $1.4M | 0.3% | -9.6% |
| CIEN CIENA CORP | Technology | 3.7K | $1.4M | 0.3% | -61.2% |
| META META PLATFORMS INC-CLASS A | Technology | 2.3K | $1.3M | 0.3% | +7.2% |
| AVGO BROADCOM INC | Technology | 3.9K | $1.2M | 0.3% | -6.5% |
| KEX KIRBY CORP | Industrials | 8.9K | $1.2M | 0.2% | -14.1% |
| JPM JPMORGAN CHASE & CO | Financials | 3.9K | $1.1M | 0.2% | +2.9% |
| BRK/B BERKSHIRE HATHAWAY INC-CL B | Financials | 2.3K | $1.1M | 0.2% | +3.0% |
| KNX KNIGHT-SWIFT TRANSPORTATION | Industrials | 19.3K | $1.1M | 0.2% | +96.6% |
| LKQ LKQ CORP | Consumer discretionary | 37.4K | $1.1M | 0.2% | -12.5% |
| DELL DELL TECHNOLOGIES -C | Technology | 6.0K | $992K | 0.2% | -13.4% |
| RBA RB GLOBAL INC | Services media | 10.3K | $989K | 0.2% | -9.1% |
| CAT CATERPILLAR INC | Industrials | 1.4K | $988K | 0.2% | +1.8% |
| MAS MASCO CORP | Industrials | 15.0K | $907K | 0.2% | -9.6% |
| HQY HEALTHEQUITY INC | Services media | 10.7K | $896K | 0.2% | -16.2% |
| PNFP PINNACLE FINANCIAL PARTNERS | Financials | 10.1K | $871K | 0.2% | New |
| DECK DECKERS OUTDOOR CORP | Other | 8.6K | $861K | 0.2% | -5.4% |
| ABT ABBOTT LABORATORIES | Healthcare | 6.9K | $709K | 0.2% | -5.0% |
| PGR PROGRESSIVE CORP | Financials | 3.6K | $704K | 0.1% | -5.2% |
| MCD MCDONALD'S CORP | Consumer discretionary | 2.2K | $698K | 0.1% | +1.4% |
| BC BRUNSWICK CORP | Industrials | 9.2K | $669K | 0.1% | -9.6% |
| FHN FIRST HORIZON CORP | Financials | 28.9K | $658K | 0.1% | -10.1% |
| TSLA TESLA INC | Industrials | 1.7K | $627K | 0.1% | +11.0% |
| WMT WALMART INC | Consumer discretionary | 4.8K | $590K | 0.1% | +9.2% |
| UPS UNITED PARCEL SERVICE-CL B | Industrials | 5.7K | $563K | 0.1% | -6.4% |
| LLY ELI LILLY & CO | Healthcare | 586 | $539K | 0.1% | +21.6% |
| HD HOME DEPOT INC | Consumer discretionary | 1.6K | $520K | 0.1% | +1.6% |
| JNJ JOHNSON & JOHNSON | Healthcare | 2.1K | $519K | 0.1% | -14.9% |
| FANG DIAMONDBACK ENERGY INC | Energy | 2.5K | $501K | 0.1% | -14.3% |
| V VISA INC-CLASS A SHARES | Services media | 1.6K | $492K | 0.1% | +7.5% |
| PWR QUANTA SERVICES INC | Industrials | 849 | $466K | 0.1% | +8.3% |
| BAC BANK OF AMERICA CORP | Financials | 9.3K | $455K | 0.1% | -0.8% |
| COKE COCA-COLA CONSOLIDATED INC | Consumer staples | 2.4K | $452K | 0.1% | +0.3% |
| RTX RTX CORP | Industrials | 2.3K | $445K | 0.1% | -2.0% |
| PANW PALO ALTO NETWORKS INC | Technology | 2.7K | $426K | 0.1% | +3.2% |
| XOM EXXON MOBIL CORP | Energy | 2.4K | $413K | 0.1% | +32.4% |
| WTFC WINTRUST FINANCIAL CORP | Financials | 2.9K | $404K | 0.1% | -0.3% |
| GE GENERAL ELECTRIC | Industrials | 1.4K | $403K | 0.1% | +8.6% |
| GEV GE VERNOVA INC | Industrials | 445 | $388K | 0.1% | -14.4% |
| CME CME GROUP INC | Financials | 1.3K | $387K | 0.1% | +7.0% |
| CVX CHEVRON CORP | Energy | 1.9K | $386K | 0.1% | -12.4% |
13F filing history
| Period | Form | Filed | Entries | Reported value | Flags | Source |
|---|---|---|---|---|---|---|
| Q1 2026 | 13F-HR | May 12, 2026 | 113 | $472.8M | canonical | SEC ↗ |
| Q4 2025 | 13F-HR | Feb 10, 2026 | 114 | $467.9M | canonical | SEC ↗ |
| Q3 2025 | 13F-HR | Nov 10, 2025 | 97 | $433.8M | canonical | SEC ↗ |
| Q2 2025 | 13F-HR | Aug 14, 2025 | 91 | $373.5M | canonical | SEC ↗ |
| Q1 2025 | 13F-HR | May 1, 2025 | 76 | $327.4M | canonical | SEC ↗ |
| Q4 2024 | 13F-HR | Feb 4, 2025 | 73 | $316.0M | canonical | SEC ↗ |
| Q3 2024 | 13F-HR | Nov 12, 2024 | 70 | $286.6M | canonical | SEC ↗ |
| Q2 2024 | 13F-HR | Aug 13, 2024 | 74 | $279.6M | canonical | SEC ↗ |
| Q1 2024 | 13F-HR | May 15, 2024 | 74 | $279.6M | canonical | SEC ↗ |