Demars Financial Group, LLC
Long book
$303.7M
Q1 2026
Positions
103
Top-10 weight
71%
concentration
Last quarter
+10.8%
SPY +14.8%
Turnover
24%
of book per quarter
Strategy in plain words
auto-generated from filingsDemars Financial Group, LLC is a wealth-management firm allocating client money, running a $303.7M US long book across 103 positions.
The portfolio is concentrated: the top 10 names carry 71% of the portfolio. Turnover is modest: positions are typically held for years. Current anchor positions: INVESCO S&P 500 QUALITY ETF, INVESCO S&P 500 TOP 50 ETF, ISHARES FLOATING RATE BOND E, ISHARES S&P 100 ETF, BERKSHIRE HATHAWAY INC-CL B.
Over the last 9 quarters its long book ran on average 0.8pp per quarter behind the S&P 500, beating the index in 2 of 9 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.
Implied long-book return vs S&P 500
methodology: positions priced quarterly, no shorts/options Fund long book S&P 500
Q1 2024
+2.7%
Q2 2024
+3.8%
Q3 2024
+1.2%
Q4 2024
+0.5%
Q1 2025
+5.3%
Q2 2025
+7.8%
Q3 2025
+2.0%
Q4 2025
-1.3%
Q1 2026
+10.8%
Sector allocation
Technology 33%
Financials 25%
Energy 14%
Industrials 12%
Consumer discretionary 5%
Utilities 3%
Healthcare 3%
Services media 3%
Long book by quarter
What does Demars Financial own?
Q1 2026 13F| Company | Sector | Shares | Value | % of book | Change |
|---|---|---|---|---|---|
| BRK/B BERKSHIRE HATHAWAY INC-CL B | Financials | 32.9K | $15.7M | 5.2% | -2.0% |
| NVDA NVIDIA CORP | Technology | 50.2K | $8.8M | 2.9% | +0.9% |
| BWXT BWX TECHNOLOGIES INC | Industrials | 35.5K | $7.3M | 2.4% | -4.0% |
| MPC MARATHON PETROLEUM CORP | Energy | 29.4K | $7.2M | 2.4% | -2.7% |
| AAPL APPLE INC | Technology | 23.9K | $6.1M | 2.0% | +0.9% |
| AMZN AMAZON.COM INC | Consumer discretionary | 12.8K | $2.7M | 0.9% | +28.2% |
| GOOG ALPHABET INC-CL C | Technology | 7.2K | $2.1M | 0.7% | +3.7% |
| CRM SALESFORCE INC | Technology | 10.7K | $2.0M | 0.7% | +134.3% |
| CB CHUBB LTD | Financials | 5.7K | $1.9M | 0.6% | +4.2% |
| CVX CHEVRON CORP | Energy | 8.4K | $1.7M | 0.6% | +1.5% |
| DELL DELL TECHNOLOGIES -C | Technology | 9.5K | $1.6M | 0.5% | +114.9% |
| BMY BRISTOL-MYERS SQUIBB CO | Healthcare | 25.4K | $1.5M | 0.5% | -4.3% |
| ICE INTERCONTINENTAL EXCHANGE IN | Financials | 9.7K | $1.5M | 0.5% | +168.9% |
| INTU INTUIT INC | Technology | 3.3K | $1.4M | 0.5% | New |
| MSFT MICROSOFT CORP | Technology | 3.8K | $1.4M | 0.5% | +2.2% |
| SPGI S&P GLOBAL INC | Services media | 2.9K | $1.3M | 0.4% | New |
| ADP AUTOMATIC DATA PROCESSING | Technology | 5.8K | $1.2M | 0.4% | New |
| EOG EOG RESOURCES INC | Energy | 8.0K | $1.2M | 0.4% | +22.5% |
| CME CME GROUP INC | Financials | 3.7K | $1.1M | 0.4% | +20.2% |
| MA MASTERCARD INC - A | Services media | 2.2K | $1.1M | 0.4% | -0.5% |
| GOOGL ALPHABET INC-CL A | Technology | 3.7K | $1.1M | 0.4% | +0.7% |
| TSLA TESLA INC | Industrials | 2.7K | $1.0M | 0.3% | +6.1% |
| AVGO BROADCOM INC | Technology | 2.9K | $894K | 0.3% | +149.4% |
| NEE NEXTERA ENERGY INC | Utilities | 9.5K | $881K | 0.3% | +1.5% |
| AWK AMERICAN WATER WORKS CO INC | Utilities | 6.3K | $856K | 0.3% | +22.4% |
| XOM EXXON MOBIL CORP | Energy | 4.7K | $803K | 0.3% | +11.6% |
| BAM BROOKFIELD ASSET MGMT-A | Financials | 17.7K | $789K | 0.3% | New |
| JBHT HUNT (JB) TRANSPRT SVCS INC | Industrials | 3.6K | $757K | 0.2% | Held |
| POWL POWELL INDUSTRIES INC | Industrials | 1.4K | $743K | 0.2% | -59.3% |
| HD HOME DEPOT INC | Consumer discretionary | 2.2K | $723K | 0.2% | -1.8% |
| MRK MERCK & CO. INC. | Healthcare | 5.8K | $692K | 0.2% | +0.7% |
| PSX PHILLIPS 66 | Energy | 3.6K | $662K | 0.2% | Held |
| SRE SEMPRA | Utilities | 6.3K | $609K | 0.2% | Held |
| WMT WALMART INC | Consumer discretionary | 4.7K | $588K | 0.2% | +9.4% |
| MU MICRON TECHNOLOGY INC | Technology | 1.7K | $568K | 0.2% | +21.6% |
| LMT LOCKHEED MARTIN CORP | Industrials | 900 | $544K | 0.2% | -0.9% |
| AMCR AMCOR PLC | Other | 13.1K | $520K | 0.2% | New |
| ALL ALLSTATE CORP | Financials | 2.5K | $514K | 0.2% | New |
| LLY ELI LILLY & CO | Healthcare | 490 | $451K | 0.1% | +3.2% |
| JPM JPMORGAN CHASE & CO | Financials | 1.5K | $437K | 0.1% | Held |
| ENB ENBRIDGE INC | Energy | 7.7K | $415K | 0.1% | -9.2% |
| ORCL ORACLE CORP | Technology | 2.7K | $404K | 0.1% | New |
| OKE ONEOK INC | Utilities | 4.3K | $388K | 0.1% | New |
| CSCO CISCO SYSTEMS INC | Technology | 4.8K | $370K | 0.1% | New |
| KDP KEURIG DR PEPPER INC | Consumer staples | 13.8K | $363K | 0.1% | New |
| INTC INTEL CORP | Technology | 7.7K | $339K | 0.1% | +1.7% |
| COST COSTCO WHOLESALE CORP | Consumer discretionary | 293 | $292K | 0.1% | +22.6% |
| PLTR PALANTIR TECHNOLOGIES INC-A | Technology | 1.9K | $275K | 0.1% | +41.3% |
| CLX CLOROX COMPANY | Other | 2.7K | $275K | 0.1% | New |
| PEP PEPSICO INC | Consumer staples | 1.7K | $267K | 0.1% | -73.8% |
13F filing history
| Period | Form | Filed | Entries | Reported value | Flags | Source |
|---|---|---|---|---|---|---|
| Q1 2026 | 13F-HR | Apr 30, 2026 | 103 | $303.7M | canonical | SEC ↗ |
| Q4 2025 | 13F-HR | Jan 22, 2026 | 90 | $298.8M | canonical | SEC ↗ |
| Q3 2025 | 13F-HR | Oct 30, 2025 | 94 | $288.6M | canonical | SEC ↗ |
| Q2 2025 | 13F-HR | Jul 30, 2025 | 85 | $260.4M | canonical | SEC ↗ |
| Q1 2025 | 13F-HR | Apr 18, 2025 | 72 | $3.5M | canonical | SEC ↗ |
| Q4 2024 | 13F-HR | Feb 13, 2025 | 71 | $3.1M | canonical | SEC ↗ |
| Q3 2024 | 13F-HR | Nov 1, 2024 | 67 | $219.3M | canonical | SEC ↗ |
| Q2 2024 | 13F-HR | Jul 19, 2024 | 67 | $208.7M | canonical | SEC ↗ |
| Q1 2024 | 13F-HR | Apr 24, 2024 | 68 | $203.0M | canonical | SEC ↗ |