Generation Capital Management LLC

Wealth advisor Mechanical CIK 2054384
League rank
#2926
in Wealth advisor · #6557 overall
Long book
$136.9M
Q1 2026
Positions
74
Top-10 weight
49%
concentration
Last quarter
+7.6%
SPY +14.8%
Turnover
29%
of book per quarter

Strategy in plain words

auto-generated from filings

Generation Capital Management LLC is a wealth-management firm allocating client money, running a $136.9M US long book across 74 positions.

The portfolio is moderately concentrated (top 10 ≈ 49% of the book). The portfolio is actively managed, with meaningful quarterly turnover. Current anchor positions: F/M US TREASURY 3 MONTH BILL, ISHARES TREASURY FLOATING RA, JANUS HENDERSON AAA CLO ETF, ALPHABET INC-CL C, APPLE INC.

Over the last 6 quarters its long book ran on average 1.5pp per quarter behind the S&P 500, beating the index in 2 of 6 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.

Implied long-book return vs S&P 500

methodology: positions priced quarterly, no shorts/options
Fund long book S&P 500
Q4 2024
-3.5%
Q1 2025
+8.4%
Q2 2025
+7.2%
Q3 2025
+2.5%
Q4 2025
-3.7%
Q1 2026
+7.6%

Sector allocation

Technology
54%
Consumer discretionary
15%
Financials
10%
Healthcare
5%
Industrials
5%
Services media
5%
Materials
2%
Other
2%

Long book by quarter

$116.7M
Q4 2024
$111.1M
Q1 2025
$126.4M
Q2 2025
$138.1M
Q3 2025
$154.2M
Q4 2025
$136.9M
Q1 2026

What does Generation Capital own?

Q1 2026 13F
CompanySectorSharesValue% of bookChange
GOOG ALPHABET INC-CL CTechnology29.0K$8.3M6.1%+0.1%
AAPL APPLE INCTechnology24.5K$6.2M4.5%-0.5%
AMZN AMAZON.COM INCConsumer discretionary17.3K$3.6M2.6%+0.4%
NVDA NVIDIA CORPTechnology20.0K$3.5M2.6%-0.1%
MSFT MICROSOFT CORPTechnology8.9K$3.3M2.4%-0.6%
AVGO BROADCOM INCTechnology9.6K$3.0M2.2%-19.1%
GOOGL ALPHABET INC-CL ATechnology8.0K$2.3M1.7%-3.0%
META META PLATFORMS INC-CLASS ATechnology3.6K$2.1M1.5%Held
C CITIGROUP INCFinancials15.7K$1.8M1.3%+0.2%
WMT WALMART INCConsumer discretionary13.8K$1.7M1.3%Held
BAC BANK OF AMERICA CORPFinancials34.7K$1.7M1.2%-4.7%
TSLA TESLA INCIndustrials4.2K$1.6M1.1%+3.2%
MCD MCDONALD'S CORPConsumer discretionary4.8K$1.5M1.1%Held
UBER UBER TECHNOLOGIES INCServices media18.1K$1.3M1.0%+3.7%
APD AIR PRODUCTS & CHEMICALS INCMaterials4.2K$1.2M0.9%Held
MRK MERCK & CO. INC.Healthcare8.5K$1.0M0.7%Held
UNH UNITEDHEALTH GROUP INCFinancials3.5K$960K0.7%-0.3%
JNJ JOHNSON & JOHNSONHealthcare3.4K$825K0.6%-1.2%
NFLX NETFLIX INCServices media8.2K$784K0.6%-61.6%
PG PROCTER & GAMBLE CO/THEOther4.1K$596K0.4%Held
COF CAPITAL ONE FINANCIAL CORPFinancials3.2K$578K0.4%Held
UNP UNION PACIFIC CORPIndustrials2.4K$576K0.4%Held
MA MASTERCARD INC - AServices media1.1K$573K0.4%Held
SYY SYSCO CORPConsumer discretionary7.8K$556K0.4%Held
PM PHILIP MORRIS INTERNATIONALConsumer staples2.7K$442K0.3%Held
MU MICRON TECHNOLOGY INCTechnology1.3K$435K0.3%-9.6%
NKE NIKE INC -CL BOther8.0K$421K0.3%-50.1%
PEP PEPSICO INCConsumer staples2.6K$401K0.3%Held
ABBV ABBVIE INCHealthcare1.8K$398K0.3%-0.1%
TJX TJX COMPANIES INCConsumer discretionary2.5K$394K0.3%Held
VKTX VIKING THERAPEUTICS INCHealthcare11.6K$378K0.3%+20.8%
DUK DUKE ENERGY CORPUtilities2.8K$365K0.3%Held
UPS UNITED PARCEL SERVICE-CL BIndustrials2.8K$280K0.2%-2.1%
CSX CSX CORPIndustrials6.3K$257K0.2%Held
JPM JPMORGAN CHASE & COFinancials871$256K0.2%Held
CVX CHEVRON CORPEnergy1.1K$221K0.2%New
TSCO TRACTOR SUPPLY COMPANYConsumer discretionary4.8K$217K0.2%Held
ABT ABBOTT LABORATORIESHealthcare2.1K$217K0.2%Held

13F filing history

PeriodFormFiledEntriesReported valueFlagsSource
Q1 202613F-HRMay 8, 202674$136.9M canonicalSEC ↗
Q4 202513F-HRFeb 13, 202688$154.2M canonicalSEC ↗
Q3 202513F-HRNov 7, 202580$138.1M canonicalSEC ↗
Q2 202513F-HRAug 13, 202576$126.4M canonicalSEC ↗
Q1 202513F-HRMay 9, 202568$111.1M canonicalSEC ↗
Q4 202413F-HRFeb 13, 202577$116.7M canonicalSEC ↗