KELLY FINANCIAL GROUP LLC
Long book
$397.7M
Q1 2026
Positions
100
Top-10 weight
69%
concentration
Last quarter
+9.5%
SPY +14.8%
Turnover
8%
of book per quarter
Strategy in plain words
auto-generated from filingsKELLY FINANCIAL GROUP LLC is a wealth-management firm allocating client money, running a $397.7M US long book across 100 positions.
The portfolio is concentrated: the top 10 names carry 69% of the portfolio. The book barely moves quarter to quarter — a patient, low-turnover holder. Current anchor positions: JPMORGAN BETABUILDERS US EQU, JPMORGAN INT RES ENH EQTY, JPMORGAN CORE PLUS BOND ETF, PIMCO ENHANCED LOW DURATION, JPMORGAN ACTIVEBUILDERS EMER.
Over the last 6 quarters its long book ran on average 0.6pp per quarter behind the S&P 500, beating the index in 2 of 6 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.
Implied long-book return vs S&P 500
methodology: positions priced quarterly, no shorts/options Fund long book S&P 500
Q4 2024
+0.1%
Q1 2025
+7.0%
Q2 2025
+5.8%
Q3 2025
+2.5%
Q4 2025
-0.9%
Q1 2026
+9.5%
Sector allocation
Technology 46%
Financials 23%
Consumer discretionary 8%
Industrials 5%
Healthcare 4%
Other 3%
Services media 3%
Consumer staples 2%
Long book by quarter
What does KELLY FINANCIAL own?
Q1 2026 13F| Company | Sector | Shares | Value | % of book | Change |
|---|---|---|---|---|---|
| AAPL APPLE INC | Technology | 31.0K | $7.8M | 2.0% | -1.4% |
| VOYA VOYA FINANCIAL INC | Financials | 4.1M | $4.1M | 1.0% | +0.1% |
| MSFT MICROSOFT CORP | Technology | 10.1K | $3.7M | 0.9% | 0.0% |
| AMZN AMAZON.COM INC | Consumer discretionary | 6.4K | $1.3M | 0.3% | -1.1% |
| BRK/B BERKSHIRE HATHAWAY INC-CL B | Financials | 2.0K | $967K | 0.2% | +7.5% |
| PG PROCTER & GAMBLE CO/THE | Other | 6.7K | $963K | 0.2% | 0.0% |
| MA MASTERCARD INC - A | Services media | 1.3K | $656K | 0.2% | +0.2% |
| NVDA NVIDIA CORP | Technology | 3.7K | $614K | 0.2% | -4.9% |
| XOM EXXON MOBIL CORP | Energy | 3.2K | $544K | 0.1% | 0.0% |
| ASML ASML HOLDING NV-NY REG SHS | Industrials | 402 | $531K | 0.1% | Held |
| PFE PFIZER INC | Healthcare | 18.0K | $505K | 0.1% | -3.1% |
| HON HONEYWELL INTERNATIONAL INC | Industrials | 1.9K | $436K | 0.1% | Held |
| WMT WALMART INC | Consumer discretionary | 3.4K | $428K | 0.1% | +7.6% |
| T AT&T INC | Communications | 13.5K | $392K | 0.1% | +21.6% |
| ES EVERSOURCE ENERGY | Utilities | 5.6K | $391K | 0.1% | -3.7% |
| JPM JPMORGAN CHASE & CO | Financials | 1.3K | $384K | 0.1% | +0.7% |
| JNJ JOHNSON & JOHNSON | Healthcare | 1.3K | $320K | 0.1% | +16.2% |
| MRK MERCK & CO. INC. | Healthcare | 2.6K | $313K | 0.1% | +0.2% |
| MCD MCDONALD'S CORP | Consumer discretionary | 1.0K | $312K | 0.1% | +4.1% |
| KO COCA-COLA CO/THE | Consumer staples | 4.1K | $311K | 0.1% | Held |
| BAC BANK OF AMERICA CORP | Financials | 6.3K | $305K | 0.1% | -6.1% |
| ELV ELEVANCE HEALTH INC | Financials | 1.0K | $304K | 0.1% | Held |
| PM PHILIP MORRIS INTERNATIONAL | Consumer staples | 1.8K | $300K | 0.1% | Held |
| TRV TRAVELERS COS INC/THE | Financials | 956 | $279K | 0.1% | -0.3% |
| META META PLATFORMS INC-CLASS A | Technology | 490 | $274K | 0.1% | -3.7% |
| MAR MARRIOTT INTERNATIONAL -CL A | Services media | 745 | $244K | 0.1% | -2.0% |
| HD HOME DEPOT INC | Consumer discretionary | 690 | $227K | 0.1% | -0.6% |
| CAT CATERPILLAR INC | Industrials | 317 | $225K | 0.1% | New |
| IBM INTL BUSINESS MACHINES CORP | Technology | 900 | $217K | 0.1% | -0.7% |
| TSLA TESLA INC | Industrials | 577 | $212K | 0.1% | -0.9% |
| FG F&G ANNUITIES & LIFE INC | Financials | 105.8K | $106K | 0.0% | Held |
13F filing history
| Period | Form | Filed | Entries | Reported value | Flags | Source |
|---|---|---|---|---|---|---|
| Q1 2026 | 13F-HR | Apr 9, 2026 | 100 | $397.7M | canonical | SEC ↗ |
| Q4 2025 | 13F-HR | Jan 23, 2026 | 96 | $393.4M | canonical | SEC ↗ |
| Q3 2025 | 13F-HR | Oct 22, 2025 | 96 | $377.0M | canonical | SEC ↗ |
| Q2 2025 | 13F-HR | Jul 15, 2025 | 84 | $345.6M | canonical | SEC ↗ |
| Q1 2025 | 13F-HR | Apr 16, 2025 | 80 | $320.0M | canonical | SEC ↗ |
| Q4 2024 | 13F-HR | Feb 6, 2025 | 78 | $281.2M | canonical | SEC ↗ |