Key Financial Inc
Long book
$561.8M
Q1 2026
Positions
1394
Top-10 weight
29%
concentration
Last quarter
+10.4%
SPY +14.8%
Turnover
9%
of book per quarter
Strategy in plain words
auto-generated from filingsKey Financial Inc is a wealth-management firm allocating client money, running a $561.8M US long book across 1394 positions.
The portfolio is moderately concentrated (top 10 ≈ 29% of the book). The book barely moves quarter to quarter — a patient, low-turnover holder. Current anchor positions: APPLE INC, WISDOMTREE TR DVLP INTNL-USD, WISDMTREE GB EX-US QL GR-USD, ISHARES US TREASURY BOND ETF, SS SPDR S&P 600 SC VAL ETF.
Over the last 9 quarters its long book ran on average 1pp per quarter behind the S&P 500, beating the index in 3 of 9 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.
Implied long-book return vs S&P 500
methodology: positions priced quarterly, no shorts/options Fund long book S&P 500
Q1 2024
+1.7%
Q2 2024
+6.5%
Q3 2024
-0.4%
Q4 2024
-1.2%
Q1 2025
+6.7%
Q2 2025
+6.8%
Q3 2025
+2.0%
Q4 2025
-0.9%
Q1 2026
+10.4%
Sector allocation
Technology 37%
Financials 15%
Healthcare 12%
Industrials 8%
Consumer discretionary 8%
Energy 6%
Services media 4%
Utilities 3%
Long book by quarter
What does Key Financial own?
Q1 2026 13F| Company | Sector | Shares | Value | % of book | Change |
|---|---|---|---|---|---|
| AAPL APPLE INC | Technology | 103.5K | $26.3M | 4.7% | +6.5% |
| MSFT MICROSOFT CORP | Technology | 28.7K | $10.6M | 1.9% | +3.5% |
| XOM EXXON MOBIL CORP | Energy | 47.4K | $8.0M | 1.4% | -1.0% |
| JPM JPMORGAN CHASE & CO | Financials | 22.1K | $6.5M | 1.2% | +2.1% |
| AVGO BROADCOM INC | Technology | 20.5K | $6.3M | 1.1% | +1.2% |
| JNJ JOHNSON & JOHNSON | Healthcare | 25.9K | $6.3M | 1.1% | +8.6% |
| NVDA NVIDIA CORP | Technology | 33.7K | $5.9M | 1.0% | -3.3% |
| AMZN AMAZON.COM INC | Consumer discretionary | 27.6K | $5.8M | 1.0% | +9.4% |
| GOOGL ALPHABET INC-CL A | Technology | 17.4K | $5.0M | 0.9% | +2.7% |
| ABBV ABBVIE INC | Healthcare | 16.6K | $3.6M | 0.6% | +3.3% |
| MRK MERCK & CO. INC. | Healthcare | 25.2K | $3.0M | 0.5% | +0.2% |
| PLTR PALANTIR TECHNOLOGIES INC-A | Technology | 19.8K | $2.9M | 0.5% | +0.4% |
| CI THE CIGNA GROUP | Financials | 10.4K | $2.8M | 0.5% | -0.1% |
| MCD MCDONALD'S CORP | Consumer discretionary | 8.1K | $2.5M | 0.4% | +1.0% |
| BRK/B BERKSHIRE HATHAWAY INC-CL B | Financials | 5.1K | $2.4M | 0.4% | +7.1% |
| PG PROCTER & GAMBLE CO/THE | Other | 16.3K | $2.4M | 0.4% | -6.1% |
| GOOG ALPHABET INC-CL C | Technology | 7.7K | $2.2M | 0.4% | +2.6% |
| ADP AUTOMATIC DATA PROCESSING | Technology | 10.8K | $2.2M | 0.4% | +2.5% |
| STBA S & T BANCORP INC | Financials | 50.1K | $2.1M | 0.4% | -13.1% |
| ORCL ORACLE CORP | Technology | 14.2K | $2.1M | 0.4% | +0.4% |
| CVX CHEVRON CORP | Energy | 9.8K | $2.0M | 0.4% | +3.8% |
| ABT ABBOTT LABORATORIES | Healthcare | 18.9K | $1.9M | 0.3% | +0.5% |
| CAT CATERPILLAR INC | Industrials | 2.7K | $1.9M | 0.3% | +2.7% |
| PFE PFIZER INC | Healthcare | 60.4K | $1.7M | 0.3% | -1.1% |
| KO COCA-COLA CO/THE | Consumer staples | 21.8K | $1.7M | 0.3% | -3.1% |
| VZ VERIZON COMMUNICATIONS INC | Communications | 31.3K | $1.6M | 0.3% | -0.4% |
| PEP PEPSICO INC | Consumer staples | 9.9K | $1.5M | 0.3% | +3.0% |
| TSLA TESLA INC | Industrials | 4.0K | $1.5M | 0.3% | +9.3% |
| CSCO CISCO SYSTEMS INC | Technology | 19.0K | $1.5M | 0.3% | +2.6% |
| BRK/A BERKSHIRE HATHAWAY INC-CL A | Financials | 2 | $1.4M | 0.3% | Held |
| IDCC INTERDIGITAL INC | Financials | 4.5K | $1.4M | 0.2% | Held |
| MPC MARATHON PETROLEUM CORP | Energy | 5.4K | $1.3M | 0.2% | Held |
| TJX TJX COMPANIES INC | Consumer discretionary | 8.1K | $1.3M | 0.2% | +0.3% |
| BX BLACKSTONE INC | Financials | 10.0K | $1.2M | 0.2% | +0.2% |
| GE GENERAL ELECTRIC | Industrials | 4.0K | $1.1M | 0.2% | +0.2% |
| MRBK MERIDIAN CORP | Financials | 59.4K | $1.1M | 0.2% | Held |
| MCO MOODY'S CORP | Services media | 2.6K | $1.1M | 0.2% | -0.1% |
| HD HOME DEPOT INC | Consumer discretionary | 3.4K | $1.1M | 0.2% | +15.1% |
| RTX RTX CORP | Industrials | 5.7K | $1.1M | 0.2% | +1.5% |
13F filing history
| Period | Form | Filed | Entries | Reported value | Flags | Source |
|---|---|---|---|---|---|---|
| Q1 2026 | 13F-HR | Apr 24, 2026 | 1440 | $561.8M | canonical | SEC ↗ |
| Q4 2025 | 13F-HR | Feb 9, 2026 | 1487 | $547.9M | canonical | SEC ↗ |
| Q3 2025 | 13F-HR | Nov 5, 2025 | 1503 | $541.2M | canonical | SEC ↗ |
| Q2 2025 | 13F-HR | Aug 5, 2025 | 1457 | $496.9M | canonical | SEC ↗ |
| Q1 2025 | 13F-HR | May 1, 2025 | 1387 | $459.5M | canonical | SEC ↗ |
| Q4 2024 | 13F-HR | Jan 31, 2025 | 1385 | $439.9M | canonical | SEC ↗ |
| Q3 2024 | 13F-HR | Oct 29, 2024 | 1355 | $452.5M | canonical | SEC ↗ |
| Q2 2024 | 13F-HR | Jul 30, 2024 | 1343 | $417.2M | canonical | SEC ↗ |
| Q1 2024 | 13F-HR/ARESTATEMENT | May 13, 2024 | 1312 | $392.2M | canonical | SEC ↗ |
| Q1 2024 | 13F-HR | May 1, 2024 | 1307 | $365.9M | SEC ↗ |