North Capital, Inc.
Long book
$118.1M
Q1 2026
Positions
93
Top-10 weight
65%
concentration
Last quarter
+8.7%
SPY +14.8%
Turnover
12%
of book per quarter
Strategy in plain words
auto-generated from filingsNorth Capital, Inc. is a wealth-management firm allocating client money, running a $118.1M US long book across 93 positions.
The portfolio is concentrated: the top 10 names carry 65% of the portfolio. Turnover is modest: positions are typically held for years. Current anchor positions: SS SPDR BB 1-3M T-BILL ETF, DIMENSIONAL US CORE EQUITY M, DIMENSIONAL INTERNATIONAL CO, DIMENSIONAL EMERGING CORE EQ, APPLE INC.
Over the last 5 quarters its long book ran on average 1.8pp per quarter behind the S&P 500, beating the index in 1 of 5 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.
Implied long-book return vs S&P 500
methodology: positions priced quarterly, no shorts/options Fund long book S&P 500
Q1 2025
+6.9%
Q2 2025
+6.2%
Q3 2025
+2.3%
Q4 2025
-1.3%
Q1 2026
+8.7%
Sector allocation
Technology 42%
Financials 21%
Consumer discretionary 8%
Industrials 8%
Healthcare 7%
Communications 4%
Energy 3%
Services media 2%
Long book by quarter
What does North Capital, own?
Q1 2026 13F| Company | Sector | Shares | Value | % of book | Change |
|---|---|---|---|---|---|
| AAPL APPLE INC | Technology | 16.8K | $4.3M | 3.6% | +2.9% |
| BRK/B BERKSHIRE HATHAWAY INC-CL B | Financials | 3.6K | $1.7M | 1.5% | +1.9% |
| GOOGL ALPHABET INC-CL A | Technology | 5.9K | $1.7M | 1.4% | Held |
| AMZN AMAZON.COM INC | Consumer discretionary | 7.0K | $1.5M | 1.2% | -1.2% |
| META META PLATFORMS INC-CLASS A | Technology | 2.4K | $1.4M | 1.2% | -1.3% |
| MSFT MICROSOFT CORP | Technology | 3.5K | $1.3M | 1.1% | +3.9% |
| GOOG ALPHABET INC-CL C | Technology | 4.4K | $1.3M | 1.1% | -0.1% |
| JPM JPMORGAN CHASE & CO | Financials | 3.9K | $1.1M | 1.0% | Held |
| AVGO BROADCOM INC | Technology | 2.8K | $877K | 0.7% | +0.1% |
| VZ VERIZON COMMUNICATIONS INC | Communications | 14.8K | $745K | 0.6% | -11.9% |
| BRK/A BERKSHIRE HATHAWAY INC-CL A | Financials | 1 | $718K | 0.6% | Held |
| BNY BANK OF NEW YORK MELLON CORP | Financials | 5.4K | $640K | 0.5% | New |
| HD HOME DEPOT INC | Consumer discretionary | 1.9K | $615K | 0.5% | -1.0% |
| AXP AMERICAN EXPRESS CO | Financials | 1.6K | $477K | 0.4% | +1.3% |
| RTX RTX CORP | Industrials | 2.4K | $456K | 0.4% | Held |
| T AT&T INC | Communications | 15.6K | $452K | 0.4% | -5.6% |
| PG PROCTER & GAMBLE CO/THE | Other | 3.0K | $430K | 0.4% | -10.8% |
| ETN EATON CORP PLC | Industrials | 1.2K | $426K | 0.4% | Held |
| ABBV ABBVIE INC | Healthcare | 1.9K | $424K | 0.4% | Held |
| EW EDWARDS LIFESCIENCES CORP | Healthcare | 5.3K | $422K | 0.4% | Held |
| CSCO CISCO SYSTEMS INC | Technology | 5.2K | $405K | 0.3% | -0.3% |
| V VISA INC-CLASS A SHARES | Services media | 1.3K | $397K | 0.3% | Held |
| WFC WELLS FARGO & CO | Financials | 5.0K | $397K | 0.3% | Held |
| ICE INTERCONTINENTAL EXCHANGE IN | Financials | 2.5K | $393K | 0.3% | Held |
| JNJ JOHNSON & JOHNSON | Healthcare | 1.5K | $374K | 0.3% | Held |
| IBM INTL BUSINESS MACHINES CORP | Technology | 1.5K | $360K | 0.3% | Held |
| MRK MERCK & CO. INC. | Healthcare | 2.9K | $351K | 0.3% | +0.3% |
| CAT CATERPILLAR INC | Industrials | 490 | $347K | 0.3% | +4.3% |
| TSLA TESLA INC | Industrials | 900 | $335K | 0.3% | Held |
| TT TRANE TECHNOLOGIES PLC | Technology | 785 | $327K | 0.3% | Held |
| NVDA NVIDIA CORP | Technology | 1.7K | $302K | 0.3% | +13.4% |
| COP CONOCOPHILLIPS | Energy | 2.2K | $292K | 0.2% | New |
| GILD GILEAD SCIENCES INC | Healthcare | 2.1K | $289K | 0.2% | -0.1% |
| INTC INTEL CORP | Technology | 6.5K | $286K | 0.2% | -0.4% |
| BAC BANK OF AMERICA CORP | Financials | 5.8K | $284K | 0.2% | -0.6% |
| PM PHILIP MORRIS INTERNATIONAL | Consumer staples | 1.7K | $282K | 0.2% | Held |
| WMT WALMART INC | Consumer discretionary | 2.2K | $279K | 0.2% | +2.7% |
| DIS WALT DISNEY CO/THE | Services media | 2.7K | $262K | 0.2% | -3.8% |
| KO COCA-COLA CO/THE | Consumer staples | 3.3K | $254K | 0.2% | -11.4% |
| C CITIGROUP INC | Financials | 2.2K | $250K | 0.2% | +0.1% |
| XOM EXXON MOBIL CORP | Energy | 1.5K | $249K | 0.2% | New |
| KKR KKR & CO INC | Financials | 2.6K | $244K | 0.2% | +0.5% |
| CVX CHEVRON CORP | Energy | 1.2K | $238K | 0.2% | New |
| FDX FEDEX CORP | Industrials | 661 | $235K | 0.2% | New |
| EMR EMERSON ELECTRIC CO | Industrials | 1.8K | $233K | 0.2% | Held |
| WM WASTE MANAGEMENT INC | Utilities | 1.0K | $230K | 0.2% | Held |
| LMT LOCKHEED MARTIN CORP | Industrials | 364 | $220K | 0.2% | New |
| LLY ELI LILLY & CO | Healthcare | 230 | $212K | 0.2% | Held |
| VENU VENU HOLDING CORP | Services media | 16.0K | $53K | 0.0% | -6.7% |
13F filing history
| Period | Form | Filed | Entries | Reported value | Flags | Source |
|---|---|---|---|---|---|---|
| Q1 2026 | 13F-HR | Apr 30, 2026 | 93 | $118.1M | canonical | SEC ↗ |
| Q4 2025 | 13F-HR | Feb 18, 2026 | 16 | $72.9M | SEC ↗ | |
| Q4 2025 | 13F-HR/ARESTATEMENT | Feb 18, 2026 | 89 | $116.0M | canonical | SEC ↗ |
| Q3 2025 | 13F-HR | Oct 9, 2025 | 730 | $129.3M | canonical | SEC ↗ |
| Q2 2025 | 13F-HR | Aug 6, 2025 | 612 | $115.9M | canonical | SEC ↗ |
| Q1 2025 | 13F-HR | Apr 28, 2025 | 619 | $106.0M | canonical | SEC ↗ |