NorthRock Partners, LLC

Wealth advisor Mechanical CIK 1632097
League rank
#1602
in Wealth advisor · #4472 overall
Long book
$6.20B
Q1 2026
Positions
653
Top-10 weight
45%
concentration
Last quarter
+10.8%
SPY +14.8%
Turnover
20%
of book per quarter

Strategy in plain words

auto-generated from filings

NorthRock Partners, LLC is a wealth-management firm allocating client money, running a $6.20B US long book across 653 positions.

The portfolio is moderately concentrated (top 10 ≈ 45% of the book). Turnover is modest: positions are typically held for years. Current anchor positions: MORTGAGE-BACKED SECURITIES, VANGUARD S&P 500 ETF, STE STR SPDR PT S&P 500 ETF, VANGUARD SHORT-TERM TREASURY, SS SPDR P S&P 500 VALUE ETF.

Over the last 9 quarters its long book ran on average 0.8pp per quarter behind the S&P 500, beating the index in 3 of 9 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.

Implied long-book return vs S&P 500

methodology: positions priced quarterly, no shorts/options
Fund long book S&P 500
Q1 2024
+3.0%
Q2 2024
+6.6%
Q3 2024
+1.4%
Q4 2024
-3.3%
Q1 2025
+8.5%
Q2 2025
+6.1%
Q3 2025
+2.1%
Q4 2025
-1.8%
Q1 2026
+10.8%

Sector allocation

Technology
44%
Financials
13%
Consumer staples
10%
Industrials
8%
Consumer discretionary
8%
Healthcare
6%
Other
4%
Services media
3%

Long book by quarter

$2.60B
Q1 2024
$2.66B
Q2 2024
$3.04B
Q3 2024
$3.06B
Q4 2024
$2.98B
Q1 2025
$3.84B
Q2 2025
$5.53B
Q3 2025
$5.92B
Q4 2025
$6.20B
Q1 2026

What does NorthRock Partners, own?

Q1 2026 13F
CompanySectorSharesValue% of bookChange
AAPL APPLE INCTechnology774.0K$196.4M3.2%+5.9%
NVDA NVIDIA CORPTechnology337.0K$58.8M0.9%+4.5%
MSFT MICROSOFT CORPTechnology157.3K$58.2M0.9%+5.8%
MDLZ MONDELEZ INTERNATIONAL INC-AConsumer staples512.6K$29.5M0.5%-1.1%
PM PHILIP MORRIS INTERNATIONALConsumer staples175.4K$29.0M0.5%-2.7%
AMZN AMAZON.COM INCConsumer discretionary129.7K$27.0M0.4%+14.4%
PGR PROGRESSIVE CORPFinancials134.2K$26.6M0.4%-0.1%
PG PROCTER & GAMBLE CO/THEOther164.4K$23.7M0.4%+0.7%
BRK/B BERKSHIRE HATHAWAY INC-CL BFinancials42.1K$20.2M0.3%+0.9%
GOOGL ALPHABET INC-CL ATechnology68.0K$19.5M0.3%+3.4%
TSLA TESLA INCIndustrials48.4K$18.0M0.3%+13.8%
GOOG ALPHABET INC-CL CTechnology62.1K$17.8M0.3%-0.3%
JPM JPMORGAN CHASE & COFinancials60.4K$17.8M0.3%+24.3%
ABBV ABBVIE INCHealthcare64.8K$14.1M0.2%+1.4%
MO ALTRIA GROUP INCConsumer staples198.3K$13.1M0.2%-3.0%
AVGO BROADCOM INCTechnology35.9K$11.1M0.2%+33.9%
META META PLATFORMS INC-CLASS ATechnology19.1K$10.9M0.2%+13.2%
KDP KEURIG DR PEPPER INCConsumer staples403.9K$10.6M0.2%+0.9%
XOM EXXON MOBIL CORPEnergy60.7K$10.3M0.2%+22.5%
UPS UNITED PARCEL SERVICE-CL BIndustrials104.5K$10.3M0.2%-2.4%
V VISA INC-CLASS A SHARESServices media30.5K$9.2M0.1%+17.7%
CVX CHEVRON CORPEnergy44.2K$9.1M0.1%+0.9%
JNJ JOHNSON & JOHNSONHealthcare35.0K$8.5M0.1%+7.5%
COST COSTCO WHOLESALE CORPConsumer discretionary7.7K$7.6M0.1%+7.1%
WMT WALMART INCConsumer discretionary58.8K$7.3M0.1%+49.8%

13F filing history

PeriodFormFiledEntriesReported valueFlagsSource
Q1 202613F-HRMay 15, 2026678$6.20B canonicalSEC ↗
Q4 202513F-HRFeb 17, 2026619$5.93B canonicalSEC ↗
Q3 202513F-HRNov 14, 2025871$5.54B canonicalSEC ↗
Q2 202513F-HR/ARESTATEMENTNov 14, 2025682$3.84B canonicalSEC ↗
Q2 202513F-HRJul 25, 2025910$3.87B SEC ↗
Q1 202513F-HRMay 8, 2025852$2.98B canonicalSEC ↗
Q4 202413F-HR/ARESTATEMENTApr 22, 2025775$3.07B canonicalSEC ↗
Q4 202413F-HRFeb 14, 2025593$3.06B SEC ↗
Q3 202413F-HR/ARESTATEMENTApr 22, 2025833$3.04B canonicalSEC ↗
Q3 202413F-HROct 30, 2024368$1.13B SEC ↗
Q2 202413F-HR/ARESTATEMENTApr 22, 2025810$2.66B canonicalSEC ↗
Q2 202413F-HRAug 6, 2024387$1.12B SEC ↗
Q1 202413F-HR/ARESTATEMENTApr 22, 2025814$2.61B canonicalSEC ↗
Q1 202413F-HRMay 7, 2024411$1.18B SEC ↗