Rollins Financial Advisors, LLC
Long book
$632.4M
Q1 2026
Positions
158
Top-10 weight
56%
concentration
Last quarter
+17.5%
SPY +14.8%
Turnover
9%
of book per quarter
Strategy in plain words
auto-generated from filingsRollins Financial Advisors, LLC is a wealth-management firm allocating client money, running a $632.4M US long book across 158 positions.
The portfolio is concentrated: the top 10 names carry 56% of the portfolio. The book barely moves quarter to quarter — a patient, low-turnover holder. Current anchor positions: INVESCO QQQ TRUST SERIES 1, APPLE INC, ALPHABET INC-CL A, SCHWAB US LARGE-CAP GROWTH, MICROSOFT CORP.
Over the last 9 quarters its long book ran on average 1pp per quarter ahead of the S&P 500, beating the index in 6 of 9 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.
Implied long-book return vs S&P 500
methodology: positions priced quarterly, no shorts/options Fund long book S&P 500
Q1 2024
+9.3%
Q2 2024
+3.9%
Q3 2024
+7.7%
Q4 2024
-9.4%
Q1 2025
+13.4%
Q2 2025
+10.8%
Q3 2025
+3.1%
Q4 2025
-7.1%
Q1 2026
+17.5%
Sector allocation
Technology 58%
Consumer discretionary 16%
Financials 13%
Industrials 6%
Utilities 5%
Services media 1%
Healthcare 1%
Communications 1%
Long book by quarter
What does Rollins Financial own?
Q1 2026 13F| Company | Sector | Shares | Value | % of book | Change |
|---|---|---|---|---|---|
| AAPL APPLE INC | Technology | 218.4K | $55.4M | 8.8% | -1.4% |
| GOOGL ALPHABET INC-CL A | Technology | 138.5K | $39.8M | 6.3% | +0.5% |
| MSFT MICROSOFT CORP | Technology | 104.1K | $38.5M | 6.1% | -1.5% |
| AMZN AMAZON.COM INC | Consumer discretionary | 183.1K | $38.1M | 6.0% | -1.4% |
| BAC BANK OF AMERICA CORP | Financials | 454.6K | $22.2M | 3.5% | -0.2% |
| META META PLATFORMS INC-CLASS A | Technology | 26.2K | $15.0M | 2.4% | -5.6% |
| JPM JPMORGAN CHASE & CO | Financials | 44.3K | $13.0M | 2.1% | -0.6% |
| TSLA TESLA INC | Industrials | 28.2K | $10.5M | 1.7% | -14.9% |
| NVDA NVIDIA CORP | Technology | 42.2K | $7.4M | 1.2% | -0.2% |
| KMI KINDER MORGAN INC | Utilities | 154.8K | $5.2M | 0.8% | -5.2% |
| EPD ENTERPRISE PRODUCTS PARTNERS | Utilities | 113.0K | $4.3M | 0.7% | -5.3% |
| CAT CATERPILLAR INC | Industrials | 5.9K | $4.1M | 0.7% | +9.5% |
| BRK/B BERKSHIRE HATHAWAY INC-CL B | Financials | 4.8K | $2.3M | 0.4% | -16.6% |
| HD HOME DEPOT INC | Consumer discretionary | 5.1K | $1.7M | 0.3% | +0.3% |
| COST COSTCO WHOLESALE CORP | Consumer discretionary | 1.7K | $1.7M | 0.3% | Held |
| SO SOUTHERN CO/THE | Utilities | 16.9K | $1.6M | 0.3% | -2.2% |
| ET ENERGY TRANSFER LP | Utilities | 82.7K | $1.6M | 0.3% | +10.2% |
| LLY ELI LILLY & CO | Healthcare | 1.6K | $1.5M | 0.2% | +22.6% |
| NFLX NETFLIX INC | Services media | 14.4K | $1.4M | 0.2% | +130.6% |
| DUK DUKE ENERGY CORP | Utilities | 9.4K | $1.2M | 0.2% | +0.1% |
| KO COCA-COLA CO/THE | Consumer staples | 13.4K | $1.0M | 0.2% | Held |
| AVGO BROADCOM INC | Technology | 3.2K | $986K | 0.2% | +21.4% |
| T AT&T INC | Communications | 32.6K | $946K | 0.1% | +7.9% |
| ON ON SEMICONDUCTOR | Technology | 13.7K | $849K | 0.1% | New |
| MCD MCDONALD'S CORP | Consumer discretionary | 2.5K | $768K | 0.1% | +0.2% |
| WMT WALMART INC | Consumer discretionary | 6.0K | $748K | 0.1% | +4.0% |
| CRM SALESFORCE INC | Technology | 3.4K | $641K | 0.1% | New |
| VZ VERIZON COMMUNICATIONS INC | Communications | 11.0K | $554K | 0.1% | -10.2% |
| UBER UBER TECHNOLOGIES INC | Services media | 7.4K | $535K | 0.1% | +58.1% |
| GOOG ALPHABET INC-CL C | Technology | 1.8K | $515K | 0.1% | -19.2% |
13F filing history
| Period | Form | Filed | Entries | Reported value | Flags | Source |
|---|---|---|---|---|---|---|
| Q1 2026 | 13F-HR | May 5, 2026 | 158 | $632.4M | canonical | SEC ↗ |
| Q4 2025 | 13F-HR | Feb 4, 2026 | 151 | $681.4M | canonical | SEC ↗ |
| Q3 2025 | 13F-HR | Nov 10, 2025 | 144 | $660.8M | canonical | SEC ↗ |
| Q2 2025 | 13F-HR | Aug 7, 2025 | 140 | $627.2M | canonical | SEC ↗ |
| Q1 2025 | 13F-HR/ARESTATEMENT | May 22, 2025 | 131 | $574.0M | canonical | SEC ↗ |
| Q1 2025 | 13F-HR | May 9, 2025 | 131 | $574.0M | SEC ↗ | |
| Q4 2024 | 13F-HR | Feb 13, 2025 | 135 | $640.3M | canonical | SEC ↗ |
| Q3 2024 | 13F-HR | Nov 13, 2024 | 140 | $602.5M | canonical | SEC ↗ |
| Q2 2024 | 13F-HR | Aug 14, 2024 | 124 | $582.3M | canonical | SEC ↗ |
| Q1 2024 | 13F-HR | May 14, 2024 | 120 | $530.9M | canonical | SEC ↗ |