Swisher Financial Concepts, Inc.

Wealth advisor Mechanical CIK 1947503
League rank
#1518
in Wealth advisor · #4343 overall
Long book
$178.7M
Q1 2026
Positions
102
Top-10 weight
56%
concentration
Last quarter
+10.9%
SPY +14.8%
Turnover
12%
of book per quarter

Strategy in plain words

auto-generated from filings

Swisher Financial Concepts, Inc. is a wealth-management firm allocating client money, running a $178.7M US long book across 102 positions.

The portfolio is concentrated: the top 10 names carry 56% of the portfolio. Turnover is modest: positions are typically held for years. Current anchor positions: VANGUARD TOTAL STOCK MKT ETF, VANGUARD TOTAL INTL STOCK, CAP GROUP DIVIDEND VALUE, ABBVIE INC, ISHARES MSCI USA EQUAL WEIGH.

Over the last 9 quarters its long book ran on average 0.4pp per quarter behind the S&P 500, beating the index in 4 of 9 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.

Implied long-book return vs S&P 500

methodology: positions priced quarterly, no shorts/options
Fund long book S&P 500
Q1 2024
+1.0%
Q2 2024
+7.9%
Q3 2024
-1.6%
Q4 2024
+1.2%
Q1 2025
+8.2%
Q2 2025
+7.8%
Q3 2025
+2.9%
Q4 2025
-2.0%
Q1 2026
+10.9%

Sector allocation

Healthcare
31%
Technology
30%
Consumer discretionary
10%
Energy
8%
Industrials
6%
Financials
6%
Consumer staples
5%
Services media
2%

Long book by quarter

$114.9M
Q1 2024
$98.7M
Q2 2024
$158.7M
Q3 2024
$84.9M
Q4 2024
$121.0M
Q1 2025
$154.9M
Q2 2025
$166.8M
Q3 2025
$176.1M
Q4 2025
$178.7M
Q1 2026

What does Swisher Financial own?

Q1 2026 13F
CompanySectorSharesValue% of bookChange
ABBV ABBVIE INCHealthcare51.9K$11.3M6.3%0.0%
AAPL APPLE INCTechnology25.1K$6.4M3.6%+0.7%
ABT ABBOTT LABORATORIESHealthcare51.4K$5.3M3.0%+0.1%
XOM EXXON MOBIL CORPEnergy27.4K$4.6M2.6%+0.3%
MSFT MICROSOFT CORPTechnology10.3K$3.8M2.1%+5.1%
AMZN AMAZON.COM INCConsumer discretionary18.0K$3.7M2.1%+4.8%
GOOGL ALPHABET INC-CL ATechnology5.9K$1.7M0.9%+1.8%
AVGO BROADCOM INCTechnology5.0K$1.6M0.9%-1.2%
PM PHILIP MORRIS INTERNATIONALConsumer staples8.4K$1.4M0.8%+0.7%
NVDA NVIDIA CORPTechnology7.4K$1.3M0.7%-3.3%
GEV GE VERNOVA INCIndustrials1.4K$1.2M0.7%+3.6%
LLY ELI LILLY & COHealthcare1.2K$1.1M0.6%+0.3%
GOOG ALPHABET INC-CL CTechnology3.8K$1.1M0.6%-1.6%
VRT VERTIV HOLDINGS CO-ATechnology3.9K$983K0.5%+0.8%
PG PROCTER & GAMBLE CO/THEOther6.4K$931K0.5%+0.9%
WMT WALMART INCConsumer discretionary6.5K$811K0.5%+0.4%
GE GENERAL ELECTRICIndustrials2.9K$809K0.5%+0.4%
CSCO CISCO SYSTEMS INCTechnology10.4K$806K0.5%+6.7%
JPM JPMORGAN CHASE & COFinancials2.6K$774K0.4%+1.1%
COST COSTCO WHOLESALE CORPConsumer discretionary749$746K0.4%-0.3%
BRK/A BERKSHIRE HATHAWAY INC-CL AFinancials1$718K0.4%Held
MO ALTRIA GROUP INCConsumer staples10.1K$668K0.4%+0.9%
TSLA TESLA INCIndustrials1.4K$535K0.3%-4.0%
URI UNITED RENTALS INCServices media729$531K0.3%Held
CNC CENTENE CORPFinancials14.6K$477K0.3%Held
NEE NEXTERA ENERGY INCUtilities4.7K$440K0.2%+1.3%
CINF CINCINNATI FINANCIAL CORPFinancials2.6K$414K0.2%+0.2%
CAH CARDINAL HEALTH INCConsumer discretionary2.0K$413K0.2%Held
MCK MCKESSON CORPConsumer discretionary472$408K0.2%+34.1%
CMI CUMMINS INCIndustrials597$321K0.2%Held
V VISA INC-CLASS A SHARESServices media1.0K$310K0.2%+11.5%
BRK/B BERKSHIRE HATHAWAY INC-CL BFinancials642$308K0.2%Held
MRK MERCK & CO. INC.Healthcare2.5K$304K0.2%+2.1%
CEG CONSTELLATION ENERGYUtilities1.1K$300K0.2%+2.9%
KO COCA-COLA CO/THEConsumer staples3.7K$281K0.2%+3.1%
CAT CATERPILLAR INCIndustrials381$270K0.2%+0.8%
HBAN HUNTINGTON BANCSHARES INCFinancials16.9K$265K0.1%Held
GRC GORMAN-RUPP COIndustrials4.3K$264K0.1%Held
UNH UNITEDHEALTH GROUP INCFinancials960$260K0.1%+5.5%
MDLZ MONDELEZ INTERNATIONAL INC-AConsumer staples4.4K$256K0.1%Held
GIS GENERAL MILLS INCConsumer staples6.5K$241K0.1%Held
FDX FEDEX CORPIndustrials670$239K0.1%New
BAC BANK OF AMERICA CORPFinancials4.8K$233K0.1%+0.1%
LITE LUMENTUM HOLDINGS INCTechnology311$219K0.1%New
JNJ JOHNSON & JOHNSONHealthcare858$210K0.1%New
GLW CORNING INCIndustrials1.5K$210K0.1%New

13F filing history

PeriodFormFiledEntriesReported valueFlagsSource
Q1 202613F-HRApr 16, 2026102$178.7M canonicalSEC ↗
Q4 202513F-HRFeb 10, 202697$176.1M canonicalSEC ↗
Q3 202513F-HROct 20, 202588$166.8M canonicalSEC ↗
Q2 202513F-HRJul 16, 202590$154.9M canonicalSEC ↗
Q1 202513F-HRApr 9, 202580$120.4M canonicalSEC ↗
Q4 202413F-HRFeb 13, 202563$81.5M canonicalSEC ↗
Q3 202413F-HRNov 5, 2024110$158.7M $K fixed canonicalSEC ↗
Q2 202413F-HRJul 22, 202478$98.7M $K fixed canonicalSEC ↗
Q1 202413F-HRApr 23, 202485$114.9M $K fixed canonicalSEC ↗