WALLER FINANCIAL PLANNING GROUP, INC
Long book
$453.1M
Q1 2026
Positions
73
Top-10 weight
72%
concentration
Last quarter
+11.0%
SPY +14.8%
Turnover
10%
of book per quarter
Strategy in plain words
auto-generated from filingsWALLER FINANCIAL PLANNING GROUP, INC is a wealth-management firm allocating client money, running a $453.1M US long book across 73 positions.
The portfolio is concentrated: the top 10 names carry 72% of the portfolio. Turnover is modest: positions are typically held for years. Current anchor positions: ISHARES CORE S&P 500 ETF, ISHARES MSCI EAFE VALUE ETF, SS SPDR P S&P 500 GROWTH ETF, VANGUARD SMALL-CAP VALUE ETF, SS SPDR P S&P 500 VALUE ETF.
Over the last 9 quarters its long book ran on average 1.3pp per quarter behind the S&P 500, beating the index in 3 of 9 quarters. Its holdings are mechanical (indexing / client flows), so position changes carry no stock-picking signal.
Implied long-book return vs S&P 500
methodology: positions priced quarterly, no shorts/options Fund long book S&P 500
Q1 2024
-0.6%
Q2 2024
+7.4%
Q3 2024
-1.7%
Q4 2024
-1.6%
Q1 2025
+6.6%
Q2 2025
+5.7%
Q3 2025
+2.0%
Q4 2025
-0.4%
Q1 2026
+11.0%
Sector allocation
Technology 49%
Industrials 11%
Financials 11%
Consumer discretionary 9%
Other 6%
Consumer staples 4%
Energy 4%
Services media 3%
Long book by quarter
What does WALLER FINANCIAL own?
Q1 2026 13F| Company | Sector | Shares | Value | % of book | Change |
|---|---|---|---|---|---|
| AAPL APPLE INC | Technology | 18.9K | $4.8M | 1.1% | +0.5% |
| UPS UNITED PARCEL SERVICE-CL B | Industrials | 13.7K | $1.3M | 0.3% | +0.8% |
| AMZN AMAZON.COM INC | Consumer discretionary | 6.1K | $1.3M | 0.3% | -3.9% |
| PG PROCTER & GAMBLE CO/THE | Other | 7.2K | $1.0M | 0.2% | +1.8% |
| NVDA NVIDIA CORP | Technology | 5.3K | $932K | 0.2% | -8.1% |
| JPM JPMORGAN CHASE & CO | Financials | 2.7K | $790K | 0.2% | 0.0% |
| MSFT MICROSOFT CORP | Technology | 1.8K | $667K | 0.1% | +25.4% |
| XOM EXXON MOBIL CORP | Energy | 3.5K | $601K | 0.1% | Held |
| MRSH MARSH & MCLENNAN COS | Financials | 3.3K | $568K | 0.1% | +0.5% |
| INTU INTUIT INC | Technology | 1.3K | $550K | 0.1% | Held |
| NFLX NETFLIX INC | Services media | 5.7K | $548K | 0.1% | -3.0% |
| NOC NORTHROP GRUMMAN CORP | Technology | 610 | $416K | 0.1% | Held |
| PM PHILIP MORRIS INTERNATIONAL | Consumer staples | 2.4K | $389K | 0.1% | Held |
| META META PLATFORMS INC-CLASS A | Technology | 661 | $378K | 0.1% | +0.2% |
| TSLA TESLA INC | Industrials | 924 | $343K | 0.1% | +0.5% |
| BRK/B BERKSHIRE HATHAWAY INC-CL B | Financials | 708 | $339K | 0.1% | +1.4% |
| WMT WALMART INC | Consumer discretionary | 2.7K | $335K | 0.1% | 0.0% |
| AVGO BROADCOM INC | Technology | 953 | $295K | 0.1% | Held |
| GOOG ALPHABET INC-CL C | Technology | 883 | $253K | 0.1% | New |
| KO COCA-COLA CO/THE | Consumer staples | 3.3K | $248K | 0.1% | Held |
| FDX FEDEX CORP | Industrials | 694 | $247K | 0.1% | +0.1% |
| SYK STRYKER CORP | Healthcare | 736 | $242K | 0.1% | +0.1% |
| WFC WELLS FARGO & CO | Financials | 2.7K | $213K | 0.0% | Held |
| DUK DUKE ENERGY CORP | Utilities | 1.6K | $203K | 0.0% | New |
13F filing history
| Period | Form | Filed | Entries | Reported value | Flags | Source |
|---|---|---|---|---|---|---|
| Q1 2026 | 13F-HR | Apr 3, 2026 | 74 | $453.1M | canonical | SEC ↗ |
| Q4 2025 | 13F-HR | Jan 13, 2026 | 75 | $450.4M | canonical | SEC ↗ |
| Q3 2025 | 13F-HR | Oct 9, 2025 | 71 | $435.8M | canonical | SEC ↗ |
| Q2 2025 | 13F-HR | Jul 2, 2025 | 71 | $413.7M | canonical | SEC ↗ |
| Q1 2025 | 13F-HR | Apr 2, 2025 | 72 | $356.0M | canonical | SEC ↗ |
| Q4 2024 | 13F-HR | Jan 3, 2025 | 69 | $396.8M | canonical | SEC ↗ |
| Q3 2024 | 13F-HR | Oct 2, 2024 | 68 | $403.3M | canonical | SEC ↗ |
| Q2 2024 | 13F-HR | Jul 2, 2024 | 70 | $372.2M | canonical | SEC ↗ |
| Q1 2024 | 13F-HR | Apr 2, 2024 | 63 | $375.3M | canonical | SEC ↗ |